This month’s Front of House features CMRRA’s Communications & Industry Relations Coordinator, Alexa Boyle. Learn about her recent role switch, what she does in her spare time and her advice to women in the music industry.
You just celebrated your 5th anniversary at CMRRA and recently switched roles from Copyright Administrator to Communications & Industry Relations Coordinator, what are the biggest differences between the two?
I can’t believe it’s been five years since I started here. It’s crazy how majorly different the roles are. The copyright job primarily involved managing data, such as updating our registration database, identifying registration issues, and researching potential disputes. It also involved working on priority assignments that carried significant value. The communications role is more creative, and I find every day to be unique. I am responsible for creating and scheduling content, assembling our monthly newsletter, responding to inquiries through Salesforce, and I get the opportunity to meet and connect with new people. This role has taught me a lot since I started, and I look forward to learning from my supervisor and growing more within this role as time goes on.
What do you love the most about working in the music industry? And what led you to CMRRA?
The thing that I find most enjoyable about working in the music industry is the shared passion for music that everyone has. It’s common to see people sharing the music they’re currently listening to, introducing others to new artists, and discussing what concerts they’ve been to or are going to. As for how I ended up here, during my college program, I learned about CMRRA in a publishing class. Later on, in my third year, I discovered that many of the program’s graduates landed jobs at CMRRA. After graduating and moving to Toronto, I noticed a contract position was available and applied immediately, leading me to where I am today.
When you are not at work, how do you spend your time?
During the winter season, I picked up snowshoeing as a new activity. There’s a place up north, previously a ski hill, which has now been transformed into a wildlife reserve with various trails and activities to enjoy. Despite being far from the city, it serves as a great escape from the hustle and bustle of downtown Toronto. During the summer, I usually spend most of my time exploring new areas while biking. The longest ride I have done so far is from Toronto to Burlington, which was a 67-kilometer journey one way (we took the GO train back of course). When I’m looking for something more laid back to do, I like to try out different coffee shops around Toronto. My top three would have to be De Mello at Yonge and Eglinton, The Library Specialty Coffee on Dundas West, and Fahrenheit Coffee on Richmond.
What is on your current playlist?
My current playlist has a lot of songs off SZAs latest album, SOS. It’s been five years since her last album so I can’t help but listen to it on repeat. There’s also Drake, Jenevieve, Kali Uchis, Giveon, Chiiild, Daniel Caesar, Tame Impala and PARTYNEXTDOOR.
On March 8, we celebrate International Women’s Day. If you could offer a piece of advice to women working in the music industry, what would it be?
My advice would be to treat others in the way you wish to be treated. Jobs may change, but your reputation is vital. Have faith in yourself and your competence to perform exceptionally, and never let anyone undermine your opinions or make you feel inferior. Don’t hesitate to ask questions and keep in mind to enjoy yourself!
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